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Australian creators. Australian businesses.

Local creators.
Big brand energy.

Get your products into Australian homes, your brand into the conversation and quality creator content into your marketing.

A phone on a mini tripod filming the coastline at sunset

What we do

We connect Australian businesses with Australian creators.

Socially Australia is an influencer and content creation agency that only works in Australia. We find the right local creators for your brand and manage the work with them.

  1. 01

    Into Australian homes

    Your product in the hands of local creators who will actually use it.

  2. 02

    Into the conversation

    Real people talking about your brand on Instagram, TikTok and YouTube.

  3. 03

    Into your marketing

    Creator content you can run in ads, on product pages and across your socials.

Services

Three ways to work with creators.

Use one, or combine them. Every campaign is built around your product and who buys it.

Hands opening a small gift box wrapped in tissue

Influencer Gifting

Get your product to Australian creators who suit it. We handle the shortlist, outreach and follow-up.

Best for launches and awareness

A phone on a tripod recording a creator

UGC Creation

Demos, reviews, unboxings and lifestyle content made by creators for your own channels and ads.

Best for paid social and product pages

Hands holding a skincare bottle

Influencer Collaborations

Paid partnerships with creators whose audience is your audience, with clear briefs and agreed deliverables.

Best for reaching a creator's community

Why Socially

Local,
by design.

Australia only

Australian creators and Australian businesses. Your product, audience and content stay local.

Matched for fit

We choose creators for who they are and who follows them, not follower count alone.

Content you can use

UGC is briefed with your channels in mind, ready for ads, product pages and socials.

Backed by Fluencers Group

A new agency, powered by the experience of the team at Fluencers Group.

For creators

Create here. Get Socially.

Based in Australia and making content on Instagram, TikTok or YouTube? Join the network to discover products, create UGC and partner with brands.

A creator filming on her phone outdoors

For brands

Got a product Australians should know about?

Tell us what you're launching and who it's for. We'll come back with how gifting, UGC or a collaboration could work for you.

A hand reaching for skincare products on a table

FAQ

Questions, answered.

What does Socially Australia do?

We connect Australian businesses with Australian creators through three services: influencer gifting, UGC creation and influencer collaborations.

What's the difference between gifting, UGC and collaborations?

Gifting puts your product in creators' hands so they can try it and share it if they love it. UGC is content creators make for you to use on your own channels and ads. Collaborations are paid partnerships where a creator posts agreed content to their own audience.

Do you only work in Australia?

Yes. Socially Australia works with Australian creators and Australian businesses, so campaigns, products and audiences stay local.

How do you choose creators for a campaign?

We look at fit first: who the creator is, who follows them, where they live and the kind of content they make. Follower count is one factor, not the only one.

I'm a creator. How do I join?

Apply through our join form. It takes a few minutes and asks about you, your sizes and preferences, and your social accounts. You can log in and update your details any time.

Does applying guarantee I'll be accepted or get campaigns?

No. We review every application, and campaigns depend on what each brand is looking for. If you are a good match for a campaign, we will be in touch.

Who is behind Socially Australia?

Socially Australia is powered by the experience of Fluencers Group.

Let's get Australia
talking about your brand.

Tell us about your product and we'll be in touch.